As of 2014, one free month of Xbox Live Gold is included in the Xbox One Titanfall Bundle, according to Free Xbox Live Gold samples are also included in select games and consoles and offered as rewards in various loyalty programs.

Other Xbox One consoles also come with free Xbox Live Gold samples, but these last for a shorter duration. The standard Xbox One console comes with a 14-day free trial of Xbox Live Gold, redeemable via a QR code. Most games published by Microsoft also include a voucher for a free three-day trial of Xbox Live Gold.

Another way to get free Xbox Live Gold is through Microsoft's Bing Rewards program. One month of Gold costs 699 points on Bing. Individuals can earn points by performing searches on Bing. Most users can earn up to 15 points per day.