The distinctive Nike swoosh logo appears on Nike shoes and other Nike products. The swoosh brand mark has been used since the early 1970s and was designed by Carolyn Davidson, according to Nike, Inc.

Nike offers a full line of footwear for men and women, including shoes designed for specific sports such as running, basketball and tennis. Other products offered by Nike include exercise and workout clothing and sporting goods such as golf clubs and gym bags. Nike also has a line of fan gear for sports enthusiasts who want to show their enthusiasm for their favorite teams. Regardless of the type of shoe or product, the Nike swoosh logo allows others to recognize the brand instantly.